TP: True Profit Analytics

TP: True Profit Analytics

Pricing
From $35/month. Free trial available.
Popular with stores like yours
Based in United States
Rating
5.0 (770)

Instantly track your True Profit. Sync costs & report on Net profit, profit & loss, LTV, profit calc

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to outdated spreadsheets. All your data is gathered, calculated, and analyzed in one place. With TrueProfit MCP, you can connect your profit data to AI tools like ChatGPT and Claude to analyze performance and make decisions faster. Be profitable and data-driven.

TrueProfit is a Net Profit Analytics platform that lives up to its name - showing you your store’s true profit, in real-time and on autopilot. See the big picture, with a direct focus on the ultimate metric: Net Profit. Say goodbye to outdated spreadsheets. All your data is gathered, calculated, and analyzed in one place. With TrueProfit MCP, you can connect your profit data to AI tools like ChatGPT and Claude to analyze performance and make decisions faster. Be profitable and data-driven. more
  • Net Profit tracker: Know your financial health with a real-time Profit Dashboard
  • Auto-track all costs: COGS, shipping cost, transaction fee, taxes, custom costs
  • Real-time sync ad spends from Facebook, Google, TikTok, Bing, Snapchat, Amazon.
  • Product Analytics & Marketing Attribution: Product-level & ad-level Net profit.
  • Customer Lifetime Value, P&L report, Mobile app, All-store view and more.
Popular with stores like yours
Based in United States

Languages

English, French, and Spanish

Works with

  • Checkout
  • ChatGPT, Claude, OpenClaw
  • Facebook, Google, TikTok
  • Microsoft (Bing), X (Twitter)
  • Pinterest, Snapchat, Amazon
  • Printful, Printify, Gelato
  • Shipwire, CJ Dropshipping

Pricing

Choose the plan that best fits your business.

Basic

$35 / month

$0.3 per extra order. Maximum surcharge $300.

Features

  • 300 orders/month
  • Realtime Profit Dashboard
  • Customer Lifetime Value
  • Quantity-based COGS
  • Weight-based Shipping Cost
  • Custom Costs

14-day free trial

Advanced

$60 / month

$0.2 per extra order. Maximum surcharge $500.

Features

  • 600 orders/month
  • All in Basic Plan
  • Product Analytics
  • P&L Report
  • Bundling Insights
  • Shopify Shipping Auto-sync
  • Customize Email Report

14-day free trial

Ultimate

$100 / month

$0.1 per extra order. Maximum surcharge $700.

Features

  • 1500 orders/month
  • All in Advanced Plan
  • Ad Sync Custom Rules
  • Unlimited COGS Zones

14-day free trial

Enterprise

$200 / month

$0.07 per extra order. Maximum surcharge $1000.

Features

  • 3500 orders/month
  • Access to all features
  • Marketing Attribution
  • Unlimited Team members
  • Prioritized support

14-day free trial

All charges are billed in USD. Recurring and usage-based charges are billed every 30 days. See all pricing options

Reviews (770)

Overall rating
5
Counts per rating level
  • 98% of ratings are 5 stars
  • 1% of ratings are 4 stars
  • 0% of ratings are 3 stars
  • 0% of ratings are 2 stars
  • 1% of ratings are 1 stars
July 4, 2026

Bad Experience. Installed twice, the first time they charged me after the trial period eventhought I unninstalled the app the first day of this period. And when I reinstalled the app my variants were all outdated and there was no way to refresh the sync without contacting support. If you need something to make your life easier, this is not it. Also, it doesn't track VAT collection which is useless for EU businesses.

VocaSpark
Portugal
27 days using the app
TrueProfit Real-time Profit & LTV tracking replied July 8, 2026

Hello VocaSpark store admin,

Thank you for taking the time to share your feedback. We're sorry to hear that your experience didn't meet your expectations, and we'd like to clarify a few points.

Regarding billing: Shopify manages all app subscription charges. Once a new billing cycle has started, uninstalling an app does not automatically cancel the charge for that billing period. As app subscription billing is managed by Shopify, we're unable to modify these charges.

That said, as soon as you contacted us on June 26, 2026, we immediately approved a full refund as a gesture of goodwill. As we weren't able to finalize the refund at that time, we later followed up and have now successfully processed it.

Regarding variant synchronization: We sincerely apologize for the inconvenience. After reinstalling the app, there may be a short delay while the app completes the initial synchronization of your store data. Should any syncing issues occur, our support team is always available to assist as quickly as possible.

Regarding VAT: Based on our email conversation, if you're referring to the VAT collected through Shopify, this information is automatically synced from your Shopify orders and excluded from the Net Profit calculation, as it isn't considered business revenue. If you're referring to a different VAT scenario, we'd be happy to investigate further.

We also reached out by email to better understand your VAT concern but weren't able to gather additional details.

We appreciate you taking the time to share your experience and remain available if you'd like to continue the conversation.

Best regards,

Harper
TrueProfit Team

May 16, 2026

Great app for tracking true profit and understanding real margins much more accurately than Shopify alone. It’s helped me make better business decisions and identify actual costs clearly. Support has also been excellent — Durra was very helpful, fast to respond, and went above and beyond assisting with custom COGS and bundle profit calculations. Highly recommend.

Infinity Charge
Australia
Over 2 years using the app
TrueProfit Real-time Profit & LTV tracking replied May 16, 2026

Hello Infinity Charge store admin,

Thank you again for your kind words — I’m really glad to hear that you're enjoying your experience with TrueProfit!

I also wanted to introduce a powerful new feature you might find helpful:
You can now use Product Analytics to track the performance of each individual product in your store. This feature gives you detailed insights into revenue, cost, profit, ROAS, and more — all broken down by product. It’s a great way to identify top performers, spot underperforming items, and make smarter business decisions.

You can learn more about how it works here:
https://helpdesk.trueprofit.io/en/articles/11330258-product-analytics-overview

Best regards,
Durra
TrueProfit Support Team

July 11, 2026

Durra was very patient and helpful getting me through my issues and helping me to find out exactly where I was at with my business.

Shop Buzzed
United States
1 day using the app
TrueProfit Real-time Profit & LTV tracking replied July 11, 2026

Hello Shop Buzzed store admin,

Thank you so much for your kind words! We're thrilled about your positive experience.

We’d also like to inform you about our COGS Quantity Based feature, which allows you to track and manage your cost of goods sold (COGS) at different quantity tiers. This feature provides a more detailed view of your profit margins, especially when purchasing in bulk or offering discounts based on quantity. It’s designed to give you more control over your pricing and costs, ultimately optimizing your overall profitability.

If you have any further questions, feel free to reach out to us via live chat or at support@trueprofit.io.

Best regards,
Durra
The TrueProfit team

Support

App support provided by TrueProfit Real-time Profit & LTV tracking.

Developer

TrueProfit Real-time Profit & LTV tracking

FIREAPPS JSC. 22F, Flemington Tower, 182 Le Dai Hanh,, Phu Tho Ward, TIN: 0314919972, EID: 079211809826, Ho Chi Minh city, 700000, VN

Launched

July 31, 2019 · Changelog

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